Add a README for the events app

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+# The "events" app
+
+This application serves mostly static pages that showcase events we run on our
+community. You most likely want to look at the [templates
+directory](../../templates/events) for this app if you want to change anything.
+
+## Directory structure
+
+This app has a relatively minimal structure:
+
+- `migrations` is empty as we don't work with any models here.
+
+- `tests` contains a few tests to make sure that serving our events pages works.
+
+- `views` contains Django views that concern themselves with looking up the
+  matching Django template.
+
+The actual content lives in the [templates directory two layers
+up](../../templates/events).